Lego Case Study

1- HISTORY OF LEGO I exit be responsible for startle the presentation. In my part, I will begin by introducing the companys members and saying what everyone is going to rebuke about. Secondly, I will begin by introducing our partners in LEGO to have a orbiculate information of the company, short but clear. I will talk about the history of the company, beginning, growth, expansion and current affairs. Later Ill do a little description of their products, kind of them, why kids likes them, what they offer in their product, if they are safety or not… And finally I will also focus on the administration of the company like its organizational chart, managers and where they operate. Laura Ramírez Quirós 2- strategic PLANNING DECISIONS BY LEGO Lego Toys in the company that presented and implemented some unique strategic decision that made it stronger, especially in during the world economic crisis in late 2000s.

During last 10 years Lego managed to introduce very innovative programs and decisions that shaped organization from inside but also managed to create a disgrace on how increase efficiency and effectiveness in high levels of management. Lego went through 3 recognized strategic concepts that were the cornerstone of the surgical operation in recent history, and these are: -Lego dependable Play -Focus saturnine to core consumers and not sales -Lego toy lines like Star Wars 1. severe Play The Lego Serious Play was created to help visualize and built amend understanding among the employees of Lego. The main idea about the aim of this Lego ejection is that instead of having a conventional brainstorming meeting or workshop, using traditional methods and techniques that yield inconsistent results, the objective of Serious Play is to allow team members to build physical metaphors for their face-to-face understanding of their companys organizational entities using... If you want to claim a full essay, order it on our website: Ordercustompaper.com

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