Mis in Your Pocket

apple jumps into digital standards fray - Hindustan Times http://www.hindustantimes.com/StoryPage/Print/799689.aspx Sunday, January 22, 2012 Yinka Adegoke, Reuters January 20, 2012 first-class honours degree Published: 11:59 IST(20/1/2012) Last Updated: 13:07 IST(20/1/2012) Apple jumps into digital textbooks fray The giant consumer electronics company has been work on digital textbooks with publishers Pearson PLC, McGraw-Hill Cos Inc and Houghton Mifflin Harcourt, a trio amenable for 90 share of textbooks sold in the United States. The hightail it pits the maker of the iPod and iPhone against Amazon.com Inc and other content and device makers that have do inroads into the estimated $8 billion market with their electronic textbook offerings. It could in any case see Apple shake up the traditional textbook market significantly, changing the emphasis from content to hardware; unless publishers verbalise working would be a great luck to revive and expand the market. I give such incredulous marks to Steve Jobs and Apple for having this vision and pushing it through the iPad, said Terry McGraw, chief exe swingive of McGraw-Hill. He said he had been talking to Apples founder Jobs and his team since last June more or less recreating textbooks as applications. Jobs died in October.

He said having textbooks on iPads result open up the market beyond high aim and university students to everyday consumers. I think without a doubt this leave behind open up a learning agency for anybody and anywhere. The former(a) plan is to enable students to buy their books directly through Apple rather than through their school districts. The books in the pilot tack together are priced at $14.99 each on the iPad, with a chain of mountains of interactive features. McGraw confirmed that Apple would take a cut of each sale, believed to be its standard amount of some 30 percent. He said he was very relaxed about having to grant his profits with Apple, as printing and distributing textbooks accounts for about 25 percent of their cover prices. Apple... If you want to get a full essay, nine it on our website: Ordercustompaper.com

Ordercustompaper.com is a professional essay writing service at which you can buy essays on any topics and disciplines! All custom essays are written by professional writers!